Dana Lopez
Realtor, Broker, Owner
Specializing in residential and residential 1-4 unit income property sales.
Having lived in and traversed the Napa Valley for over 10 years, Dana understand sthe unique qualities of each neighborhood and community. That knowledge plus his 25+ years of real estate experience allows him to perfectly match sellers with buyers. Integrity, honor, and intensive marketing of listings are Dana's trademarks. Dana values your time, goals and interests. One significant advantage he offers is the combination of niche knowledge and a broad perspective. Dana is professionally coached in negotiations and has retained professional contacts in Napa, Solano and Contra Costa counties from his active involvement in these communities. Knowing the differences in these markets and the trends that are occurring within and among them is critical information that he share with his clients.
Dana Lopez and the Brix Marketing Program combine the best of modern technology and internet marketing with good old-fashioned footwork. Dana and his agents have combined the values of traditional marketing with the best of today's communication possibiliities to provide the most comprehensive package for showcasing your property.
When Dana began to manage and sell residential and residential investment properties in the mid 1980's computer and internet technologies were just beginning to take their first baby steps. He had to market and sell rentals and residential homes the old fashioned way using the scrapbook method of cut and paste to create custom flyers and postcards. He tthen hand addressed and mailed (or even hand delivered!) them to hundreds of potential clients. Correspondence meant handwritten or typed letters, personal phone calls, and face-to-face contact.
Dana quickly learned that these technique, although very time-consuming, were effective in creating traffic for his listings. He also knew they helped his sellers get the highest possible prices for their properties. What worked then still works now, but greater efficiency, computer technology and the internet have joined his arsenal of tools to create the maximum exposure for his clients in the new era of communications.
From the first buyer/agent contact, throughout the home sale process, to the close and beyond, Dana's negotiation skills are unmatched. Dana has made a huge investment, of time and money, in professional negotiation courses taught by The Jim Camp Group (www.startwithno.com/). Whether talking to a buyer, agent, lender, or any of the many construction or service providers, these negotiation skills help Dana sell your home and negotiate the best price whether buying or selling.
84% of buyers use a realtor. Dana works closely with all the local Napa Realtors and regularly attends brokers/agent meetings to get to know new agents who enter the field. He also knows top agents in Contra Costa and Solano Counties.
Dana is a member of the North Bay Association of Realtors, The Contra Costa Association of Realtors, The California Association of Realtors, The National Association of Realtors, and the Distinguished Independent Brokers of the Napa Valley - a group of successful independent broker realtors who have joined together to provide over 100 years of combined experience to buyers and sellers.
Dana keeps up with all market trends in home values and help you take advantage of discrepancies in the markets, even between geographic areas. For example, 1999-2001 showed tremendous opportunity in Napa income properties when compared with Contra Costa properties and several of his clients listened and took advantage of extremely low values, on a comparative basis, in the Napa Valley and, realized as much as 10 times their investment in a matter of 2-3 years (gains that have held up under the current market collapse!). Call or email and Dana will give you detailed examples and proof of these claims!
Dana is committed to constant education in all aspects of the residential and residential income market. He is well versed in 1031 exchanges and the investment/tax aspects of depreciation and investment returns. With this knowledge he can help, and is committed to helping you maximize your returns as you pursue your financial independence.
Dana is a major owner and managing partner of an investment corporation that owns 17 single family and multi-unit buildings on ten parcels in the San Francisco Bay Area. He resides in Napa with his wife of 20 years and five children between the ages of 6 and 119.
Whether it be a residential home sale or purchase or an investment trade, sale, or purchasing opportunity you will never regret haviing enlisted Dana's expertise.
Office: 707-225-1844
Cell: 707-225-1844
Fax: 707-635-8191
